Cell: +1-678-207-8811
Born in Gujarat, India, Max’s family moved to the States in 1980. Max was primarily raised in Birmingham, Alabama, but also resided in Chicago, Jersey City, and Houston. For the last 19 years, he has lived in Atlanta, Georgia where he attended and completed his Bachelors of Science Degree in Hospitality Administration from the University of Georgia State in 1999.
Max’s experience in hotel operations started at an early age when he helped is family run small motels. He was involved with every facet of operations – front desk, night audit, housekeeping, maintenance, etc. Max’s parents have played a huge role in building his character and foundation. They have been in the hotel business for 20 plus years.
Planning and construction was also introduced to Max at a young age when his family purchased a 2-acre site in Atlanta to build a hotel. During this period Max gained experience and exposure with the city entitlement process, financing, and overseeing architects and general contractors.
Since 1999, Max’s career assumed a strategic trajectory with the Hilton Garden Inn brand, as he learned from the ground-up. At the Hilton Garden Inn/Atlanta North, In Johns Creek, Georgia, within four short years his positions and promotions included Front Desk Agent, Night Auditor, Front Desk Supervisor, Chief Engineer, Director of Housekeeping, and Assistant General Manager. On August, 2003 became the General Manager of the same property, and two Pride Merit Awards placing his hotel 2nd out of 350 plus hotels once as the AGM and once as the GM.
Highlights of Max’s achievements during his tenure with the Hilton Garden include:
- 2011 Chairman for Board of CVB Johns Creek (Home of the 93rd PGA Championship)
- 2005-2009 Nine Consecutive Outstanding Quality Assurance Evaluations
- 2009 Ranked 7 out of 487 HGI World Wide on Loyalty to Brand
- 2008 Sprit of Pride Winner (1st GM to ever for HGI Brand)
- Member of GM Operations Panel for HGI brand in 2006 & 2007
- 100% in Brand Standards 7 years consecutive & 9 Consecutive Outstanding Quality Assurance Evaluations
Max’s 16 year commitment to his current management company and the Hilton Garden Inn brand is exemplary.
In 2006 & 2013, Max was also deeply involved with soft goods and bar addition renovation of the Hilton Garden Inn in working with the designers, owners, and various vendors to assure a smooth transition without any business interruption.
At the end of 2008, even with a downturn in the economy, Max was able to achieve the highest ADR in the hotel’s 16½ year history, and he was nominated for GM of the year by the owners for four years in a row.
Max credits his career success to Bob Ray and Sal Rivera. Ray, one of the owners and managing partners of the Hilton Garden Inn in Johns Creek is not only highly respected by his managers and peers; he is highly respected by the Hilton Garden Inn brand team. Rivera, Max’s predecessor in the position of General Manager was instrumental in mentoring Max on a daily basis, and acknowledged and promoted him consistently into positions of greater authority. Currently Sal works for Hard Rock Hotels and continues to be a mentor to Max.
While Max serves as Chairman of the Johns Creek CVB and as a participant in the March of Dimes, Heart of the Gardening Project and the Habitat for Humanity, his community service has made an economic impact in Johns Creek, in addition to his hotel.